I conduct research and meet with users and stakeholders to understand different people and their pain points, needs, and business goals.
Create problem-solving concepts through sketches, wireframes, architecture, and prototypes for usability testing and iterations.
Create styles and technical interactions for visual cohesion throughout the entirety of a digital product that fits into the brand’s identity.
After a UX design is deployed, I measure the results from an established baseline and make iterations based on user feedback and data analysis.