SHIP is a volunteer, non-profit community organization that addresses the urgent needs of the hundreds of Frederick County, Maryland students encountering homelessness.
Within 95 hours of time I volunteered my talents to plan, design, and develop a comprehensive website to raise awareness, provide information, attract volunteers, and simplify the donation process. I also wrote a user guide for their volunteers on how to make updates. Giving back to the community through the creation of this website was an extremely rewarding experience. If you are local to the area, SHIP is an excellent organization to support!
Pretty onto Paper is my personal side project, featuring greeting card and printable designs which serves as a companion to its Etsy store. This is a work in progress I’m excited about, check it out!
An ad campaign for Whose Truth Frederick? debuted in the print edition of the Frederick News Post during the autumn 2014 season. I lent a hand by creating this microsite for a local non-profit, which was used to inform area residents on smart planning and development in relation to Frederick County schools, roads, and water.
NatureScapes.net is the most comprehensive website online for nature photographers, and is the company I work for full-time. I designed their website and all creative direction, email marketing and advertising, eCommerce, content management, social media, and much more.
Through this design I achieved and surpassed several goals to make the website more accessible, easier to navigate, and drive more traffic and business than ever before while showcasing beautiful photography and attracting new members to a growing community. The website highlights amazing community talent, creating positive engagement resulting in a very high return rate.
I fulfilled many roles during the design process, most notably design leader but also project/developer manager and beta test leader in addition to content and development support.
I recently decided it was time to give my website a breath of fresh air, so I did what I do best—rolled up my sleeves and dug right in, working hard to complete the re-design during free time.